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caSaaS™ web CMS


April 2009   

Saving some green

It seems that when it comes to energy and paying for it, businesses as well as private homes all over the world have been hit. Not necessarily by a perfect storm, mind you, but at least by a powerful 1-2-3 punch.

First came the well-chronicled possibility that the globe might be headed for climatic disturbances. Almost immediately followed by an energy-price runup of gigantic dimensions. And then finished off, at least for now, by an at times violent decimation of fortunes and incomes for many businesses and consumers.

Energy Savings SystemSo when a device comes along that could ease the pain for everyone involved and potentially help the earth at the same time, you want to be able to communicate effectively about the device and its benefits.

ElectroTech Marketing chose caSaaS web CMS and caSaas Creative Partner Necessary Design to create not only an elegant website, but also a system to create personalized websites for each sales rep with just a few clicks. The elegance of the design is evident, whereas the sales rep websites may require a few more words.

"With caSaaS we basically got a complete system at a price that just about any small company can pay," says Howard Stephens, owner of ElectroTech Marketing. "From what I have seen in other companies, such functionality could easily run more than $50,000. Yet, because of all the functionality already in caSaaS, we paid less than $10,000, including the professional custom design."

Some of the functionality that sealed the deal for ElectroTech Marketing was the ability to maintain many websites from one source location. And that all the sales rep information may simply be drawn from a few, fully relational caSaaS Data Lists. It makes both creation and maintenance of the sites easy.

"It is pretty ironic when you consider that our mission is to help people save money," says Howard Stephens. "We started out by doing so ourselves. With caSaaS, we saved a lot of green not only in initial development costs, but also in costs for ongoing maintenance and further development. It is a perfect "green storm."



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Thank you for your interest in caSaaS and all the best,
Erik
.........................
Erik Seifert, CEO
caSaaS


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